Preparing for a Specific Interview
Course Summary:
A bespoke practical course showing how to deliver an effective media interview on a known subject area. This subject will be thoroughly researched by the media trainer so the questions will be as demanding as in the on-air interview.
Duration:
Day or a half day
Suitable for:
- Marketing and PR personnel
- Senior management who need to understand the media process
- Anyone inexperienced in working with the media
Group size:
One-to-one or groups up to 4
Resources included:
- Media Training Manual
- Your digital audio/video recordings from the practical sessions on a memory stick
Suggested Content:
- What the media needs
- Rules of Communication
- Preparing what to say
- The pitfalls around your chosen topic
- How to stay on the front foot
- The sound-byte
- Different styles of interviews
- Preparing for the day
- Understanding the editing process
- Being interviewed (several practical sessions in different environments e.g. studio, outdoors, telephone )
Honest and Supportive Feedback